One app for the whole salon
Get found by clients near you
Clients search bt-coai.com for a salon nearby, see your real open times, and book straight into your Sen calendar. Turn it on in Settings → Scheduling → Sen marketplace.
Rows are ordered by what a salon actually pays — the list price plus the priced extras drawn beside it. Published list prices as of September 2026, before card processing. Booksy charges $29.99 for the first tech and $20 a month for each one after, with no published cap; Fresha charges $14.95 per bookable team member and Mangomint $120 per location plus $10 per user. Striped amber segments are the monthly extras with a published price, add-ons or spending the contract requires; one-time fees and extras without a published price are named but not drawn, and so are marketing, website and SEO retainers — MAC's and Fastboy's alike — which are separate services, not what a salon needs to run its book. Fastboy's striped segment is 3,000 texts at their 2.5¢, the volume our price covers. Fresha's marketplace fee and Booksy's Boost commission are both drawn at ten new clients a month on a $40 first visit; a salon that brings its own clients pays less, one that leans on their marketplace pays more, and Boost is opt-in. In fairness to Booksy, its price includes unlimited appointment reminders and 2,000 marketing texts a month. MAC's bar is their entry package at $288; their best seller is $380 and their top package $475. Those packages bundle marketing we do not sell — social posts, a website and SEO — so the software-for-software gap is narrower than the bar makes it look. Sen’s bar is $49 a month, the price when card processing runs through us; without it Sen is $149 a month for up to 10 techs, and $6 a month for each tech after that.
Booking, calendar, register and payroll — one app
Built with real salon owners, for the way a nail salon actually runs. Works on the front-desk tablet, your phone, and every tech's phone.
Day, week & month views per tech, drag-and-drop rescheduling — even on your phone — recurring appointments, blocked time and vacations.
One booking link that works everywhere — Instagram bio, Facebook page, Google Business Profile, Yelp. Clients pick services and their favorite tech, see live openings, and reschedule themselves. Deposits, waitlists and no-show tracking included.
Ring up multiple clients & techs on one ticket, suggested or custom tips, tax, retail products, receipts and a void-protected register.
Reminders clients can answer, with replies in a front-desk Inbox. Time-to-rebook nudges, birthday offers and win-back texts that send themselves — at most one message per client per day.
Loyalty points, gift cards, prepaid packages and membership discounts — all included in the price, not sold as paid add-ons.
Every register line per tech with tip shares — your end-of-day payout sheet. Owner, manager and tech roles, with an activity log that shows who did what.
Coming from Fresha or Vagaro?
We move everything for you, free — your clients, appointment history and service menu are in Sen before your first day. And your data stays yours: export it anytime, no lock-in.
Thinh Van, founder. Onboarding is invite-only and done with you — your team, service menu and booking link are set up together.
Take payments. Keep more of them.
We don't stop at software. BT Co.AI Corp helps your salon get set up with card terminals and payment processing that plug straight into the register — with honest, transparent pricing.
- It already runs your register. Sales, tips and tax are in the app — your card statement finally matches your books. One reconciliation, not two.
- We'll likely beat your current rate. Send us your latest statement for a free review — most salons save with our transparent interchange-plus pricing.
Questions salon owners ask
What does it cost?
Your first month is free. After that it is $49 a month when your card processing runs through us — or $149 a month without it, the same software either way, for the whole salon. At $49 there is no per-tech fee; at $149 the price covers up to 10 techs and each tech after that is $6 a month. Everything is included: booking, calendar, point of sale, texting, loyalty, payroll and more. No setup cost, no contract, cancel anytime. Card processing is priced separately.
Can you move my data from Fresha or Vagaro?
Yes, and it's free. We migrate your clients, appointment history and service menu for you — we've moved salons with over 100,000 appointments without losing a record. Your data stays yours, and you can export it anytime.
Do I need to buy new hardware?
No. Sen runs in the browser on the front-desk computer or tablet you already have, and on every tech's phone — nothing to install. Card terminals are optional and only come into play if you use our merchant services.
Does it work in Vietnamese?
Yes — the whole app switches between English and Tiếng Việt with one tap, so you and your techs can each work in the language you prefer. This website too.
How do text reminders and client replies work?
The app texts clients automatic appointment reminders, and their replies come back to a two-way Inbox at the front desk. You can also turn on marketing autopilot — time-to-rebook nudges, birthday offers and win-back messages that send themselves.
Ready to fill your book?
Tell us about your salon and you'll be taking online bookings the same week. Questions first? Send a note — we'll reply within one business day.






